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How's Your Year Unfolding?
As we step into a new year, let's embrace a journey of reflection, weaving through the highs, lows, and invaluable lessons that shaped...

Kitty Lai
Dec 28, 20231 min read
13


5 Reasons You're Not Seeing The Results You Want
Building your brand is a never-ending journey, yet there are instances when despite your dedicated efforts, progress seems elusive. Ever...

Kitty Lai
Dec 18, 20231 min read
16


How Bad Design Affects Your Sales
Have you ever strolled into a supermarket, searching for a pack of sugar? Did you instinctively reach for the first one that caught your...

Kitty Lai
Dec 13, 20232 min read
22


What’s the worst type of packaging?
The worst type of product packaging is the one that's harmful to the environment and fails to serve its primary function of protecting,...

Kitty Lai
Dec 8, 20231 min read
18


Common Branding Blunders: What Every Startup Should Avoid in Branding
I’ve worked with hundreds of customers over the last 20+ years in my industry, and I can say there is a common repeat pattern of things...

Kitty Lai
Sep 22, 20232 min read
28


Stand Out Strategies: Is Your Brand Blending In?
On my summer break, my son cheekily tried to blend in to some wallpaper that matched his shirt in a restaurant 😂. He tried very hard and...

Kitty Lai
Sep 15, 20232 min read
23


How You Can Give Back to Your Community
As your business succeeds, don't forget to give back to your community.

Kitty Lai
Jun 23, 20231 min read
17


3 Ways To Make People Curious About You
3 Ways To Make People Curious About You. Make people more curious and more interested in you with these top tips.

Kitty Lai
Jun 9, 20231 min read
32


Why Should I Choose You?
The truth is all industries are saturated. Entrepreneurs are everywhere, so it's harder for clients to choose who to work with. You need...

Kitty Lai
Jun 1, 20231 min read
11


Promote Your Brand Through Events
Are you booked for any event this year? Because I am! A few months back, I attended Online Sellers Cruise for a week as a Guest speaker....

Kitty Lai
May 26, 20232 min read
18


Mission VS Vision: What's the difference?
Mission and Vision play important roles in organisations and in one's personal brand even more so. These two always come together to the...

Kitty Lai
Jul 14, 20221 min read
41


How to Write Articles to Build Your Brand
How to Write Articles to Build Your Brand!
Writing a blog or article is a great way to build your Personal brand and get visible in front o

Kitty Lai
Aug 16, 20212 min read
71


Don't Just Build a Following...Build a Brand
Too many of us are concerned about collecting followers on social media platforms and not thinking about how to build a brand properly....

Kitty Lai
Jul 6, 20211 min read
56


Top Tools You Can Use to Build Your Personal Brand
Building a personal brand is easier if you have the right tools. I've listed down the most commonly used tools to help you maximise your...

Kitty Lai
Jul 4, 20212 min read
62


How Undercharging can Damage Your Personal Brand
Do you think undercharging your services will encourage people to choose you over your competitors? Nope, it doesn't. If you think...

Kitty Lai
May 12, 20212 min read
32


The Importance of Storytelling and Why It Matters
Humans are hardwired to read and listen to stories because they're interesting and entertaining. Just like children, adults like hearing...

Kitty Lai
Apr 12, 20212 min read
80


Get to know your Personal Brand persona
Building a personal brand means we are all are unique in character, personality and each possess different qualities and skills. Knowing...

Kitty Lai
Mar 15, 20212 min read
41


How to reinvent your Personal Brand?
A personal brand will evolve with you over time and there are occasions when you simply just want to re-invent your brand. In many cases...

Kitty Lai
Feb 17, 20212 min read
36


10 Advantages of Personal Branding
There are so many advantages of having personal branding, yet many people overlook this and think it's just marketing or something you...

Kitty Lai
Feb 12, 20211 min read
26


Look the Part!
Showing up for visibility is one thing, showing up to win is another. You make impression in the first seven seconds, so you focus on...

Kitty Lai
Feb 5, 20211 min read
18
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